Writing the Idea

COMD 425


This course will teach students to create competitive ads by writing strong headlines and body copy to accompany their visuals. Students will learn to see assignments in a more complete way, have a greater idea of what it takes to create effective advertising and work productively with a partner.


©2010-2011 The Communications Design
Department at Pratt Institute
200 Willoughby Ave
Brooklyn, New York 11205